Get in touch
- Phone:
- 04 473 7224
- Email:
- info@wecc.org.nz
- Postal Address
- PO Box 1087
Wellington 6140 - Head Office:
- Level 13, NTT Tower, 157 Lambton Quay, Wellington 6011
Upcoming courses
Click here to see other upcoming courses.
Cost
Member: $349 (+GST)
Non-members: $549 (+GST)
Course details
Duration: Half day, in person.
Time: 9am-1pm
Course includes:
Workbook, arrival tea or coffee, morning tea.
The workshop dives deep into the fundamentals of digital advertising, explaining key terms and concepts. You'll learn how to set campaign goals, understand the differences between social media (Facebook, LinkedIn) and search engine (Google) advertising, and explore various targeting options, ad formats, and optimization techniques specific to each platform.
Key Audience
It's ideal for marketers, business owners, or anyone who wants to leverage the power of online advertising to reach their target audience.
Learning Outcomes:
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Understand the fundamentals of digital advertising.
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Learn how to create effective ad campaigns on Facebook, LinkedIn, and Google Ads.
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Gain insights into targeting options, ad formats, and optimisation techniques.
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Develop strategies for measuring and analysing ad performance.
